BRANDING & WEB DESIGN
Yleana Arce Foundation
“Advancing knowledge, healing communities, and protecting our planet.”
A foundation commited to fostering scientific innovation and transformative research to address public health needs and health inequities.
DURATION
YEAR
4 weeks
2025
SERVICES
Brand Strategy & Planning . Logo Design . Brand Guidelines . Stationery Design . UX/UI Design for Web & Mobile . Web Design
01 - THE CHALLENGE
Understanding the Problem
The Yleana Arce Foundation needed a clear and credible visual presence to communicate its mission and support to initiatives that integrate traditional knowledge with modern science, open new avenues for disease prevention, and promote health in underserved populations.
The challenge was to translate complex research and social impact into an identity that felt trustworthy, human, and forward-looking.
02 - OUR APPROACH
Finding the Insight
We positioned the Foundation at the intersection of traditional knowledge and modern science.
Our approach focused on clarity, symbolism, and balance, creating a visual language that honors heritage while projecting scientific rigor and innovation.
03 - THE SOLUTION
Crafting the Vision
We designed a meaningful logo and an accessible, mission-driven website that clearly communicates purpose, impact, and credibility.
The result is a cohesive digital identity that builds trust, amplifies the Foundation’s work, and supports its mission to create lasting health impact.
Website presentation and prototype
Website intro
04 - THE RESULTS
Impact that Matters
Created a credible, mission-driven identity
Clarified purpose and social impact
Built trust with partners and donors
Strengthened visibility and recognition
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